ShopNEXT is a loyalty platform utilizing blockchain and Metaverse and backed by Shopiness, the top cashback reward platform in Vietnam. With 5-year expertise in the business, we believe rewarding people in crypto through their daily spending activities is the best way to motivate them onboard while also helping the brand partners to grow the business. We decided to start with online shopping first because it is popular, easy to use, fast-growing and borderless. The Covid-19 pandemic even pushed people to engage more with online shopping activities. Besides online, the potential of shopping at physical stores is also huge. As such, in parallel to growing our online market, we’re also planning to expand to in-store rewards.